Digital Commerce Insights Why are eCommerce Brands Competitive About Share-of-Shelf? Retail eCom sales have been booming since 2014. According to Statista, global eCom sales accounted…Expert OpinionMay 2, 2022
Digital Commerce Insights Why is eCom Competitive Intelligence a Need for D2C Brands? With the growing trends of mobile advertising, fraudsters are finding new ways to sneak into…Expert OpinionApril 27, 2022
Traffic Validation Click Injection Fraud Costs More Than Just Money for A Brand With the growing trends of mobile advertising, fraudsters are finding new ways to sneak into…Expert OpinionApril 26, 2022
Digital Commerce Insights Why Do Brands Analyze Reviews and Ratings? Nearly everything is available for buying online through eCom platforms like Amazon, Big Basket, Flipkart,…Expert OpinionApril 14, 2022
Digital Commerce Insights 3 Dreaded Reasons for Order Cancelation on eCom Stores Canceled order means canceled conversion and loss of potential revenue post-transaction. Brands dread canceled orders…Expert OpinionApril 13, 2022
Digital Commerce Insights 4 Common Reasons for Cart Abandonment on eCom Stores Cart abandonment means a customer added your product to their cart but never completed the…Expert OpinionApril 12, 2022
Brand Protection The Myths Around Brand Safety and How to Combat Them In explaining brand safety, people often use the example of how a display campaign can…Expert OpinionApril 11, 2022
Campaign Optimization Real Humans or Bot Humans – Is Your Digital Ad Campaign Seen by the Right Audience? The ad impressions are spiking high. The advertisers are feeling ecstatic. The publishers are making…Expert OpinionApril 4, 2022
Digital Commerce Insights Out-of-Stock: The Most Dangerous Phrase in eCom Online shopping has experienced a significant boom with the increased number of web users in…Expert OpinionApril 1, 2022
Digital Commerce Insights What Consumers Expect from eCom Brands During the April Fools Month? Customer engagement is at the top of the list for all brands. April is the…Expert OpinionMarch 31, 2022