Traffic Validation Using KPI Targets Against App Advertising Fraud Let's start this topic with a question from a different universe! Imagine owning a bank…Expert OpinionDecember 10, 2019
Traffic Validation Lead Predictor & Call Center Optimiser by mFilterIt mFilterIt has launched its Lead Predictor and Call Center Optimiser tool which will help advertisers…Expert OpinionDecember 9, 2019
Traffic Validation 3 Major Threats From App Piracy That Brands Cannot Ignore Do you know? 85% of apps can be decompiled and modified to be injected with…Expert OpinionDecember 9, 2019
Traffic Validation Apps Ad Fraud: Stealing an App Install after Install With the push towards higher and higher KPIs and engagement checks by advertisers for their…Expert OpinionDecember 9, 2019