Traffic Validation You Asked, We Answered: Most Searched Questions About Ad Fraud Whether you’re an advertiser, publisher, or user, it is natural to have questions about the…Expert OpinionJuly 12, 2022
Traffic Validation You’re Losing Genuine Users. Know Why? Imagine you’re running an ad campaign to generate leads for your clothing brand. You have…Expert OpinionJuly 7, 2022
Traffic Validation Domain Spoofing Not Just Impact Advertisers, But Also Publishers. Know-How? Imagine someone impersonating you and stealing all your money? In the digital advertising ecosystem, fraudsters…Expert OpinionJune 6, 2022
Traffic Validation Bots Are Evolving with Time. Is Your Brand Ready to Combat? According to Statista, in 2021 the number of mobile users has increased to 7.1 billion…Jagmeet SinghJune 2, 2022
Traffic Validation Are Your Geotargeted Ads Reaching the Right Audience? Whether you have an online business or an offline store, if you don't get the…Expert OpinionMay 20, 2022
Traffic Validation Good Publishers Are Heavily Losing Money. Know Why? Ad fraud has been a parasite in the digital ecosystem which has been feeding on…Expert OpinionMay 18, 2022
Traffic Validation Do You Think Ad Fraud Detection on Mobile Attribution Platforms is Enough? Mobile attribution platforms are present to report performance measurement, attribution, and analytics on your campaigns.…Ritu KhannaMay 17, 2022
Traffic Validation 5 Clear Signs to Detect Bot Traffic in Your Digital Ad Campaigns Advertisers spend millions of dollars every year on digital ads to ensure that they reach…Expert OpinionMay 13, 2022
Traffic Validation Click Injection Fraud Costs More Than Just Money for A Brand With the growing trends of mobile advertising, fraudsters are finding new ways to sneak into…Expert OpinionApril 26, 2022
Traffic Validation Busting the OEM Myths During the first quarter of 2021, OEM app stores acquired nearly 42% of the global…Jagmeet SinghMarch 29, 2022