Traffic Validation Ad Fraud Through Domain Spoofing: What and Why Should You Know? Domain spoofing is a criminal act of impersonating a high-quality platform using a low-quality website…Expert OpinionNovember 15, 2021
Traffic Validation 5 Threats to Watch Out for this Black Friday 2021 The 2021 Black Friday is touted to become the largest retail event in the MENA…Expert OpinionNovember 15, 2021
Brand Protection Your Checklist to a Perfect Black Friday Sale Campaign It’s that time of the year again! Leaves turn to gold, nights get longer and…Expert OpinionNovember 11, 2021
Brand Protection Brand Safety : A Paradigm Shift in the Digital Age Using specialised BOTs powered with AI and ML, real time digital policing is helping brands…Expert OpinionOctober 29, 2021
Brand Protection Brand Infringement is the Gateway to Brand Safety Hands off my brand! The ever-expanding digital landscape invites for a major challenge and threat…Expert OpinionOctober 26, 2021
Traffic Validation How are Ad Fraud Masterminds Cashing in on the Crypto Mania? Bitcoin, Dogecoin, Ethereum If you haven't invested in them, you must have heard of them!…Expert OpinionOctober 14, 2021
Traffic Validation Are Your Affiliates Trustworthy? You’re a bank or a brokering organization. It’s that time of the year when you…Expert OpinionOctober 12, 2021
Digital Commerce Insights Building a Trustworthy D2C Community Platform this Festive Season Old habits die hard. But the onslaught of a pandemic caused a significant change in…Expert OpinionOctober 7, 2021
Traffic Validation Is Ad Fraud Stealing Your Online Customers? Humans make only 60% of internet traffic The covid19 pandemic left a huge global impact.…Expert OpinionOctober 5, 2021
Brand Protection Tackling Brand Safety in a Mobile-First Environment Safeguarding a brand's reputation in the smartphone industry There's no denying that millennials and genz…Expert OpinionSeptember 23, 2021